Child Care Site

In collaboration with Little Fellas Design Co.

Designed and developed a vibrant child care website with easy access to services, forms, tours, and contracts, simplifying parents’ search for quality child care options.

Overview

Tasked with the creation of a website for a child care business, my objective was to seamlessly marry vibrant, inviting design elements with professional functionality, cultivating a digital space that not only exudes warmth but also assures parents of the excellence and reliability of the services offered.

Client Goals

1. Display child care services effectively.

2. Create a visually appealing, fun, and professional website.

3. Instill confidence in parents about service quality.

4. Clearly communicate child care guidelines and policies.

Design Goals

1. Prioritize a user-friendly interface that allows parents to easily navigate and access information about child care services, guidelines, and tour bookings.

2. Develop a visually engaging and cohesive design that balances a fun, colorful aesthetic with a professional look, effectively conveying the child-friendly yet reliable nature of the services.

Site Map

Low-Fidelity Wireframe

High-Fidelity Wireframe

Homepage

Service Page

Classroom Page

Brand & Style Guide

Logos and branding colors created by Little Fellas Design Co.

Primary logo

Favicon

Colors

Primary Yellow

#F49D37

Secondary Blue

#087E8B

Tertiary Green

#9CB380

Magenta

#8E5572

Red

#EA1744

Typography

Buttons

Icons

Chicken

Chicken

Chicken

Chicken

Development

Employing Squarespace as the primary platform, I developed the website, allowing the client to make updates independently. Integrating custom HTML and CSS where necessary, I ensured a seamless user experience and functionality beyond the builder’s capabilities. This process emphasized the significance of high-fidelity mockups in translating design concepts into a fully functional website.

Reflection

Working on this project provided invaluable lessons in information architecture, as I honed my skills in organizing content for optimal accessibility. With the client’s plethora of external forms for parents, I learned the importance of intuitive navigation, ensuring seamless access to essential resources. Moreover, I mastered the art of balancing a vibrant and engaging design with an emphasis on safety and usability, fostering trust and professionalism within the brand. Additionally, I successfully maintained the established brand identity throughout the project, further solidifying its integrity and recognition among users.